Privacy policy

80/20 Rule LTD operates this store and website, including all related information, content, features, tools, products and services (the “Services”).
This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase from the Services.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

By using the Services, you acknowledge that you have read and understood this Privacy Policy.

Personal Information We Collect

We may collect the following types of personal information:

Contact details (name, billing address, shipping address, phone number, email address)
Payment and transaction information (processed securely by payment providers)
Account information (preferences and settings)
Order history and interactions with our store
Communications with us
Device and usage information (IP address, browser type, cookies)

How We Use Your Personal Information

We use your personal information to:

Provide and operate the Services
Process payments and fulfil orders
Arrange shipping, returns, and exchanges
Communicate with you regarding orders or support
Improve and personalise your shopping experience
Send marketing communications (you may unsubscribe at any time)
Detect and prevent fraud or security issues
Comply with legal obligations

Sharing Your Personal Information

We may share your personal information with:

Shopify and service providers (payment processing, shipping, analytics, customer support)
Marketing and advertising partners (in accordance with their privacy policies)
Legal or regulatory authorities where required by law

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information to provide and improve the Services.
You can learn more about how Shopify uses personal information at: https://privacy.shopify.com/

Cookies

We use cookies and similar technologies to operate and improve the Services.
You may manage cookie preferences through your browser settings.

Children’s Data

The Services are not intended for use by children, and we do not knowingly collect personal information from individuals under the age of majority in their jurisdiction.

Data Security & Retention

We take reasonable measures to protect your personal information. However, no system is completely secure.

We retain personal information only for as long as necessary to fulfil the purposes described in this Privacy Policy or comply with legal obligations.

Your Rights

If you reside in the UK or EEA, you may have the right to:

Access your personal information
Request correction or deletion
Object to or restrict processing
Withdraw consent where applicable
Request data portability

You may exercise these rights by contacting us.

International Transfers

Your personal information may be transferred outside the UK or EEA.
Where applicable, we rely on recognised legal safeguards such as Standard Contractual Clauses.